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Research and testing

Understanding target audiences and their
requirements to add realistic insights to design processes

Persona creation

A representation of your real target audience obtained
through user research like user interviews and surveys

Information architecture

IA defines the hierarchy, navigation, features,
and interactions of a website or application

Wireframing and prototyping

Once information architecture is fixed next comes
building the black and white structure which is wireframing
It outlines the placement of page elements,
site features, conversion areas, and navigation

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© Mithila Chandran- Designed by Dieutek

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